We’re often drawn in by the simplicity of editorials. Photoshoots that manage to get so much out of basics and black and white tones. Contrast and composure. This is not one of those editorials.
“Inside Out” for the Summer 2013 issue of Schön! is an off the walls display of wildly inventive looks. Christmas color haired models pose in oversize patterns, busy landscape prints, brightly colored accessories and lots of gloves — which has made us really look forward to winter’s call for leather hand-wear. A series of classic and well tailored constructions serve as a canvas for all of the action — and you know there’s nothing we love more than the combination of elegance and sheer madness.
The idea here is head to toe color, and it is executed flawlessly. The industrial background suggests a dull landscape, devoid of fun, vitality and of course stellar hues. Summer may be ending but that does not mean you have to step into the darkness.
Schön! Summer 2013
Photographer: Yuki Takeuchi
Stylist: Holly Suan Gray
Photographer Assistant: Yoko Naito
Model: Ali Lagarde @ IMG
Make-up Artist: Akiko Owada
Hair Stylist: KIYO IGARASHI using L’OREAL
Hair Stylist Assistant: SHIMU
Wardrobe Assistant: Stacey Dabney and Celeste Montalvo